When a young British beautician realised relations between Russia and Ukraine were at crisis point, she decided to share her feelings on Twitter.
Without pausing to check her facts, or her spelling, Gemma Worrall, 20, wrote: 'If barraco barner is our president, why is he getting involved with Russia, scary.'
Within hours, Miss Worrall, from Blackpool, was trending in countries around the world as her message was retweeted thousands of times.
By the time she had realised her mistakes, and deleted the tweet, it had already been screengrabbed and shown on television programmes in Australia and Belgium, among others.
The hashtag #barracobarner was trending around the world, and new spoof accounts @BarracoBarner (UK prez, chilling at Number 10) and Michelleo Barner (First Lady of the United States of Britain) were set up.